In 2016, the United Nations identified an unprecedented opportunity to bring the countries and citizens of the world together to embark on a new path to improve the lives of people everywhere.
They created the Sustainable Development Goals.
One key goal of this agenda was the need for partnerships between the private and public sectors, supporting the fulfilment of the other 16 actionable goals. In this we saw a reflection of what we had been doing for years; creating a bridge between private sector resources and public sector needs through the ever-expanding world of e-commerce.
For this reason we only funds projects that align with the Sustainable Development Goals, in effort to help end poverty, protect the planet and shift the world onto a sustainable and resilient path by 2030.
See specific projects supporting these goals.
We partner with organisations both big and small. Our charity partners range from large international players like Oxfam, to small, local organisations like Fundación Buen Punto - a youth-focused non-profit in Chocó, Colombia.
However, all funding must be project-based, with tangible outcomes and post-project reporting required of the charity partners.
We’ve created guidelines to ensure the projects we fund are in line with our sustainable development ethos.
Projects we fund:
- Are run by registered charities or NGOs
- Are separately identifiable and tangible
- Are tied to a specific location
- Work with and support local communities
- Have minimal administration costs
- Have a specific budget and are able to show the breakdown of costs
- Supply progress and final reports including photographs
- Have specific objectives and achieve concrete goals
- Fit within the framework of the UN Sustainable Development Goals
We do not fund:
- Research projects
- Emergency relief
- Advocacy causes
- Individual sponsorships
- Political campaigns